Checklist PDF

The Website Launch Checklist

40 Items Before You Go Live

A new website is not ready when it looks finished. Every technical, accessibility, performance, SEO, and AI search check must pass.

Reference edition. The full diagnosis stays with principal review.

What's inside

01

Technical (1-10)

  • SSL certificate
  • Custom domain
  • 404 page
  • Favicon
  • Viewport
  • Lang attribute
  • Encoding
  • Trailing slashes
  • Canonicals
  • No broken links
02

Accessibility (11-18)

  • Heading hierarchy
  • Alt text
  • Skip link
  • Focus states
  • Contrast AA
  • Touch 44px+
  • Form labels
  • Reduced motion
03

Performance (19-26)

  • Mobile speed reviewed
  • Images
  • Fonts
  • No render-block
  • Compression
  • CDN
  • No dead code
  • Performance baseline green
04

SEO (27-34)

  • Titles
  • Descriptions
  • Sitemap
  • robots.txt
  • JSON-LD
  • OG tags
  • OG images
  • GSC verified
05

AI Search (35-40)

  • llms.txt
  • AI crawlers
  • FAQ schema
  • Passage independence
  • Author schema
  • Citation anchors

Related playbooks

Site Development →Hosting & Security →

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